Reconsidering the role of attitude in the TAM: an answer to Teo (2009) and Nistor and Heymann (2010), and Lopez-Bonilla and Lopez-Bonilla (2011)
Citation
Ursavas, O.F. (2013). Reconsidering the role of attitude in the TAM: an answer to Teo (2009) and Nistor and Heymann (2010), and Lopez-Bonilla and Lopez-Bonilla (2011). British Journal of Educational Technology, 44(1), E22-E25.Abstract
trIntroductionSeveral models have been developed to explain and predict the technology acceptance. Overthe years, the Technology Acceptance Model (TAM) has been widely accepted as a robust, pow-erful and parsimonious model capable of explaining user’s technology acceptance in a varietyof contexts.
